Who will I meet at TRANSACT?

At TRANSACT, you will connect with senior decision-makers from across the payments ecosystem, including decision makers, biz dev teams, CTOs, innovation heads, and C-level executives from payment processors, banks, ISVs, fintechs, commerce platforms, and fraud/security firms. 81% of attendees are in a buying or decision-making role, ensuring you meet relevant contacts.

Is TRANSACT relevant for companies that are not traditional payments providers?

Yes, TRANSACT is relevant if your solution helps enable, optimize, secure, or analyze the movement of money. This includes a wide range of offerings such as fintech tools, fraud prevention, embedded finance, SaaS platforms with payments, regtech, ID verification, and APIs.

Will TRANSACT help generate real leads?

Yes, TRANSACT is built for pipeline generation. The average exhibitor connects with over 150 qualified leads, and 92% of exhibitors state that the show helps accelerate their sales cycle. The floor is designed to optimize interaction and business opportunities through networking events, dynamic speakers, and educational stages.

What is the advantage of exhibiting at TRANSACT over other payments or fintech shows?

The main advantage of TRANSACT is its focus; it is 100% dedicated to payments. This means you won't compete with distractions or unrelated sectors, and you will be in the room with people who actually need what you offer now.

Is this show only for established players?

No, TRANSACT attracts everyone from emerging innovators to industry giants. Flexible booth and sponsorship options are offered, allowing growth-stage companies to gain visibility with the right buyers at the right time.

Can I register on-site for TRANSACT?

Yes, on-site registration will be available at the Mandalay Bay Convention Center. Day tickets will also be available within the registration portal once registration opens for the 2027 event.

Is TRANSACT 2027 an in-person or virtual event?

TRANSACT 2027 is an in-person, live event.

Will sessions at TRANSACT 2027 be recorded?

No, sessions at TRANSACT 2027 will not be recorded.

What is the recommended attire for TRANSACT?

The recommended attire for TRANSACT is business or business casual.

How can I access the attendee list and schedule meetings?

All registered attendees can access the attendee directory exclusively within the TRANSACT event mobile app, which allows users to browse the attendee list and set up meetings.

When did the Call for Speakers for TRANSACT 2027 close?

The Call for Speakers for TRANSACT 2027 closed on September 9, 2026.

When and where will TRANSACT 2027 take place?

TRANSACT 2027 is scheduled for April 19-21, 2027, at the Mandalay Bay Convention Center in Las Vegas, NV.

Conference · Apr 19 to Apr 21, 2027

TRANSACT 2027

Mandalay Bay Convention Center, Las Vegas, NV

Tickets & registration

About TRANSACT

TRANSACT 2027 brings together a diverse group of financial services professionals, including founders, payfacs, banks, ISVs, and risk leaders. The event aims to be a nexus where the brightest minds and bold ideas converge to shape the future of payments. Attendees will have the opportunity to explore breakthroughs in technology, cultivate meaningful connections, and engage with the people, ideas, and innovations propelling the industry forward. The event emphasizes turning casual introductions into significant business opportunities through curated meetups, industry receptions, and various after-hours events designed for deal-making. ^[1]

The event is specifically designed for trailblazers and doers within the payments ecosystem, convening decision-makers from across merchants, platforms, PayFacs, ISVs, issuers, acquirers, and fintechs. Participants can expect to gain hard-won lessons and engage in conversations that lead to contracts. The educational content is curated to help connect strategic roadmaps to practical applications in rails, risk management, and authorization lift, particularly relevant for embedded payments. This focus ensures attendees leave with actionable integration ideas. ^[1]

A key benefit for attendees includes the ability to benchmark vendors, compare controls, and rigorously test their strategies concerning fraud prevention, KYC/AML, identity management, surcharging, and PCI compliance with peers who are deeply involved in data. The event also facilitates direct meetings with pivotal partners such as networks, ISVs, acquirers, and risk platforms through pre-scheduled 1:1 sessions. These interactions are designed for swapping underwriting and chargeback playbooks, testing vertical strategies, and generating a predictable pipeline, moving beyond mere paperwork. ^[1]

Key facts

Dates: Apr 19 to Apr 21, 2027
Venue: Mandalay Bay Convention Center
Address: Mandalay Bay Convention Center
Location: Las Vegas, NV
Organizer: Electronic Transactions Association
Website: transactshow.com/

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Getting there

Official TRANSACT 2027 hotel rates will be accessible through the event's housing partner, MCI, once registration for the event opens in November 2026. To maintain the integrity of the reserved hotel block, the dedicated booking link will only be distributed after an individual's registration is confirmed. MCI stands as the sole authorized housing provider for TRANSACT 2027, and the event organizers caution against engaging with any other companies that claim to offer official or discounted hotel rates. ^[3]

Booking accommodations through the official channel ensures several advantages, including negotiated, event-exclusive rates that are not available on public travel websites, along with price protection to guard against unexpected fees or increases. Attendees will also benefit from a reduced daily resort fee of $39, down from the usual $50. Furthermore, the official booking process offers flexible policies for adjusting or canceling reservations in line with event-approved guidelines and provides dedicated support for any changes in travel plans. ^[3]

What to expect in 2027

The Main Stage will host all keynote sessions, featuring influential figures in the payments industry. Special interest programs, such as the EMPOW(H)ER initiative for women in payments and a new Leadership Exchange program for top executives, will be available. The Leadership Exchange is designed as an intimate setting for senior leaders to discuss critical issues and share best practices and strategies. The EMPOW(H)ER program aims to empower women in the industry and provide actionable strategies. ^[8]^[9]

Growth
Tech
Deep Dives
Ideation
Leadership Exchange
EMPOW(H)ER
Payments

Who attends

The event targets decision-makers involved in every aspect of payment processing, encompassing merchants, platforms, PayFacs, ISVs, issuers, acquirers, and the fintech companies that integrate these components. This gathering provides a platform for acquiring valuable lessons drawn from experience and fosters discussions that are intended to materialize into tangible contracts. It serves as an opportunity to meet the individuals who are actively shaping the future of payments, developing the platforms for financial transactions, and making crucial decisions that influence the industry's trajectory, offering a clear perspective on market positioning and key priorities for the upcoming year. ^[1]

Why it matters

Attending TRANSACT offers a crucial opportunity for financial services leaders to engage with the brightest minds and boldest ideas in payments, facilitating collisions between founders, payfacs, banks, ISVs, and risk leaders. The event is where key deals are finalized and the future trajectory of payments is shaped. It provides a platform to explore the people, ideas, and innovations that are driving the industry forward, making it an essential venue for staying ahead of market developments. ^[1]

The conference delivers education designed for immediate application, ensuring attendees gain insights they can implement promptly. It fosters networking opportunities aimed at converting initial introductions into valuable business pipelines. For decision-makers in the payments industry, including merchants, platforms, PayFacs, ISVs, issuers, acquirers, and fintechs, TRANSACT offers hard-won lessons and conversations that are expected to result in contracts. The event’s curated education helps attendees align their strategic roadmaps with critical aspects like rails, risk management, and authorization lift for embedded payments, leading to actionable integration ideas. ^[1]

Leaders can utilize the event to benchmark vendors, compare various controls, and stress-test their strategies in areas such as fraud prevention, KYC/AML, identity verification, surcharging, and PCI compliance, benefiting from peer insights. The format supports pre-scheduled 1:1 meetings with crucial partners, including networks, ISVs, acquirers, and risk platforms, facilitating the exchange of playbooks and testing of vertical strategies. These interactions are designed to generate a forecastable pipeline, reducing reliance on administrative overhead. Ultimately, a single strategic meeting at TRANSACT can propel business forward more effectively than six months of traditional outreach. ^[1]^[6]

Meet WON during TRANSACT week Get a free CX teardown before TRANSACT

Organizer & leadership

Organized by Electronic Transactions Association.

Linda Saye
Head of Content Strategy, TRANSACT
Source
Chela Piacentini
Assoc. Director / Marketing, TRANSACT
Source
Caleb Brown
Membership Coordinator, Electronic Transactions Association
Source
Alex Sutliff
Sales Manager, TRANSACT
Source
Kristen McKercher
Vice President, TRANSACT
Source
John Losh
Director of Membership & Education, Electronic Transactions Association
Source

Tickets & pricing

Check the official registration page for current ticket prices.

Check current prices with the organizer

By the numbers

81%
Attendees in a buying or decision-making role source: 150+
Qualified leads connected with by average exhibitor source: 92%
Exhibitors who say the show helps accelerate their sales cycle source: $52.7 trillion
Transactions processed annually by ETA members source

Planning your visit

From X and LinkedIn

From the show

Kurv @kurvpayments
Mar 25, 2026
ETA Transact 2026 = a wrap! 🎬 Thanks to everyone who connected with us at Booth #1810. Next stop: SEAA – June 8-10 in Miami, Florida! ✈️🌴 #ETATransact #ETA #ModernPaymentsMadeSimple #Kurv https://t.co/6EpkGqpTuN
View post
Sionic (Sionic Mobile) @Sionic_io
Mar 18, 2026
Today, we're receiving the award recognizing us as a Top 10 Payments ISV at ETA Transact 2026. Grateful for this acknowledgment and for everyone who's been part of our journey so far. This milestone fuels us to keep pushing, keep building, and keep delivering what's next. Onward.
View post
bluu @bluu_solutions
Mar 9, 2026
ISOs & Reseller – We’re heading to Atlanta! Discover how BLUU is transforming payment solutions and enhancing everyday interactions. BLUU delivers POS solutions designed for restaurants, salons, retail, and dry cleaning. BLUU@ ETA Transact 2026 📍 Atlanta, GA | 🏷️ Booth #911
View post
Visa Acceptance Solutions @VisaAcceptance
Mar 2, 2026
Let's celebrate industry innovators at ETA TRANSACT 2026! If you're headed to ETA TRANSACT in Atlanta this year, don't miss the ETA Star Awards & Visa Celebration as we recognize this year’s industry innovators! https://t.co/vcunI7zbG5
View post
bluu @bluu_solutions
Feb 16, 2026
Discover how BLUU is transforming payment solutions and enhancing everyday interactions. BLUU delivers POS solutions designed for restaurants, salons, retail, and dry cleaning – helping ISOs and resellers win across verticals. BLUU@ ETA Transact 2026 📍 Atlanta, GA | Booth #911
View post
Venable LLP @VenableLLP
Feb 13, 2026
Venable is excited to once again sponsor ETA TRANSACT 2026. Attorneys with a variety of experience will be available to speak with you at our booth, #839, on the exhibit show floor. Learn more: https://t.co/MaJTuDONB7 #ETATRANSACT2026 #PaymentProcessing https://t.co/C96wuPzoed
View post

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FAQ

Who will I meet at TRANSACT?: At TRANSACT, you will connect with senior decision-makers from across the payments ecosystem, including decision makers, biz dev teams, CTOs, innovation heads, and C-level executives from payment processors, banks, ISVs, fintechs, commerce platforms, and fraud/security firms. 81% of attendees are in a buying or decision-making role, ensuring you meet relevant contacts.Source
Is TRANSACT relevant for companies that are not traditional payments providers?: Yes, TRANSACT is relevant if your solution helps enable, optimize, secure, or analyze the movement of money. This includes a wide range of offerings such as fintech tools, fraud prevention, embedded finance, SaaS platforms with payments, regtech, ID verification, and APIs.Source
Will TRANSACT help generate real leads?: Yes, TRANSACT is built for pipeline generation. The average exhibitor connects with over 150 qualified leads, and 92% of exhibitors state that the show helps accelerate their sales cycle. The floor is designed to optimize interaction and business opportunities through networking events, dynamic speakers, and educational stages.Source · Source
What is the advantage of exhibiting at TRANSACT over other payments or fintech shows?: The main advantage of TRANSACT is its focus; it is 100% dedicated to payments. This means you won't compete with distractions or unrelated sectors, and you will be in the room with people who actually need what you offer now.Source
Is this show only for established players?: No, TRANSACT attracts everyone from emerging innovators to industry giants. Flexible booth and sponsorship options are offered, allowing growth-stage companies to gain visibility with the right buyers at the right time.Source
Can I register on-site for TRANSACT?: Yes, on-site registration will be available at the Mandalay Bay Convention Center. Day tickets will also be available within the registration portal once registration opens for the 2027 event.Source
Is TRANSACT 2027 an in-person or virtual event?: TRANSACT 2027 is an in-person, live event.Source
Will sessions at TRANSACT 2027 be recorded?: No, sessions at TRANSACT 2027 will not be recorded.Source
What is the recommended attire for TRANSACT?: The recommended attire for TRANSACT is business or business casual.Source
How can I access the attendee list and schedule meetings?: All registered attendees can access the attendee directory exclusively within the TRANSACT event mobile app, which allows users to browse the attendee list and set up meetings.Source
When did the Call for Speakers for TRANSACT 2027 close?: The Call for Speakers for TRANSACT 2027 closed on September 9, 2026.Source
When and where will TRANSACT 2027 take place?: TRANSACT 2027 is scheduled for April 19-21, 2027, at the Mandalay Bay Convention Center in Las Vegas, NV.Source