Trade show · Nov 30 to Dec 3, 2026

ILTM Cannes 2026

Palais des Festivals et des Congrès, Cannes (Richmond area)

About ILTM Cannes

ILTM Cannes is positioned as an essential sales and marketing opportunity for travel specialists, whether they are new to the luxury travel market or have established experience. At its core, the show features highly curated meetings between exclusive travel designers from the region and top hospitality brands globally. The event aims to facilitate meeting new clients, generating leads, and fostering lasting relationships, aligning with various business strategies and needs. [3][11]

Key facts

Dates
Nov 30 to Dec 3, 2026
Venue
Palais des Festivals et des Congrès
Address
1 Boulevard de la Croisette, 06400 Cannes, France
Location
Cannes, France
Organizer
RX

Getting there

Attendees can book accommodation through bnetwork, the official DMC partner, which offers negotiated rates and exceptional service. [7]

What to expect in 2026

At ILTM Cannes, attendees, whether international travel brands or advisors, can expect to discover new business opportunities by meeting an exclusive collection of handpicked luxury travel professionals. A bespoke matchmaking tool is provided to facilitate choice in meetings. The event also offers opportunities to gain new exposure and insights into business-changing trends through its renowned Opening Forum. Additionally, attendees can forge new friendships and indulge in networking events and parties throughout the show. [3]

  • Luxury Travel

Who attends

ILTM Cannes is an invitation-only event. Attendance is restricted to pre-registered badge holders and accepted delegates, all of whom are vetted prior to the event at the discretion of the ILTM team. It is open to professional and business visitors and exhibitors with a direct connection or interest in luxury travel and related industries. All attendees are expected to adhere to a business dress code. [11]

Why it matters

Attending ILTM Cannes offers the opportunity to discover new business by meeting an exclusive collection of hand-picked luxury travel advisors. The rigorous qualification process for buyers ensures that attendees meet the right individuals for their business. As the most globally diverse of all ILTM shows, it hosts top-tier advisors from around the world, providing a broad reach for participants. [3]

Beyond scheduled meetings, ILTM Cannes emphasizes forging new friendships and building lasting relationships through its unforgettable networking events and parties. These social engagements are integral to the experience, allowing for informal interactions that complement the formal business agenda. [3]

WON's point of view

WON's take

  • AI-driven personalization can enhance the curation of luxury travel experiences, moving beyond hand-picked advisors to intelligent matching based on guest preferences and brand offerings.
  • Implementing AI-powered media monitoring and engagement tools could amplify brand exposure opportunities for exhibitors, efficiently identifying and interacting with key influencers and press.
  • Optimizing the pre-scheduled appointment program with AI-driven scheduling and recommendation systems could further streamline networking, maximizing the value of each interaction for attendees.

Questions to ask

  • How can AI be leveraged to further personalize the matchmaking process between luxury travel brands and advisors, enhancing the efficiency and impact of the 85,000+ meetings?
  • What AI tools can be integrated into the event's media engagement program to provide exhibitors with more targeted exposure to the influential luxury travel media?
  • Could AI-powered analytics of attendee interactions and feedback inform future event programming and networking strategies, ensuring a continuously evolving and highly relevant experience for luxury travel leaders?
Meet WON during ILTM Cannes weekGet a free CX teardown before ILTM Cannes

Organizer & leadership

Organized by RX.

Tickets & pricing

  • Appointment-Making Buyers Registration FeeEUR 300

Check current prices with the organizer

By the numbers

10,000
Total Attendees source
32%
ILTM Cannes First-Timers source
85,000
Meetings source

Planning your visit

Attendees can book accommodation through bnetwork, the official DMC partner, which offers negotiated rates and exceptional service. [7]

From X and LinkedIn

From the show

  • Vibe Traveler @thevibetraveler

    Sep 18, 2026

    ILTM Cannes week lodging map (late Nov): • Croisette / Centre — walk to Palais, highest premiums • Californie / Super Cannes — quieter nights, short hop down • Juan-les-Pins — clearer stay totals, beach evenings • Antibes old town — dinner streets, easy train/taxi to Cannes

    View post
  • Richard Burns @tvforhotels

    Apr 2, 2026

    ILTM Cannes: Four Seasons announces legendary Berlin hotel signing with Gruppo Statuto - https://t.co/6OT4tvXzRN #hotels #hospitality #hotelmarketing

    View post
  • Luxury Travel Advisor @LuxuryTAmag

    Mar 26, 2026

    To counter the effects of a male-dominated industry, Hyatt's Katie Ferrari hatched the idea for Vérité, a retreat held after ILTM Cannes this past December at the Park Hyatt Marrakech for female luxury travel leaders. Read more: https://t.co/S9OdeDbsug https://t.co/CQD8Jv0nTq

    View post
  • 2BPR @2BPRInc

    Feb 24, 2026

    When the luxury travel industry descended upon the French Riviera in December for ILTM Cannes, the number one topic was "where to go in 2026." Laura Begley Bloom tapped her travel journalist friends to find where they'll visit in the year ahead for @forbes https://t.co/h0kqExLBo9

    View post
  • Barry Mayo @narrabeen82

    Jan 16, 2026

    Luxury Connections Power PTM’s ILTM Cannes Experience https://t.co/AQi1Rmc0iS

    View post

FAQ

What are the dates and location for ILTM Cannes 2026?
ILTM Cannes 2026 will take place from Monday, November 30, to Thursday, December 3, 2026. It will be held at the Palais des Festivals et des Congrès, 1 Boulevard de la Croisette, 06400 Cannes, France.Source
Who should attend ILTM Cannes?
ILTM Cannes is designed for luxury hotels, exclusive experience providers, and grand destinations looking to manage their market exposure. It is also for travel advisors who curate extraordinary trips for High Net Worth (HNW) travelers seeking to grow their networks. Additionally, travel press, including editors, freelancers, and influencers, who focus on luxury, luxury travel, or lifestyle experiences are encouraged to join.Source · Source
How can exhibitors meet buyers at ILTM Cannes?
Exhibitors can select buyers they wish to meet using a Pre-Scheduled Appointment tool, which generates a bespoke diary of 20-minute one-to-one meetings. There are over 1,850 travel advisors to choose from, and every buyer undergoes a rigorous qualification process to ensure relevant meetings. Exhibitors must also complete their company profile in the Exhibitor Portal, which appears in the online Exhibitor Directory.Source · Source · Source
What are ILTM Cannes's sustainability commitments?
The organizer, RX, is a founding member of the Net Zero Carbon Events initiative. RX aims to achieve Net Zero by 2040, with an interim goal of reducing greenhouse gas emissions by 50% by 2030. This commitment is supported by The Climate Pledge and outlined in the RX Roadmap to Net Zero, which details action areas including energy, production & waste, food & food waste, freight & logistics, and travel.Source · Source
What are the main benefits for exhibitors?
Exhibitors can gain new exposure by showcasing their brand to influential luxury travel media, editors, freelancers, and influencers, with opportunities to collaborate with the PR team at Spotlight Communications. They can choose from various stand designs such as Pavilion Stand, SmartSpace, or Space Only, and maximize brand exposure through sponsorship and advertising options. Additionally, the ILTM portfolio app helps exhibitors build their community, organize attendance, and engage with other exhibitors.Source · Source · Source
What is included in the Appointment-Making Buyer registration fee?
The Appointment-Making Buyer registration fee includes networking invitations to official ILTM events, 3 days of pre-scheduled appointments (December 1-3 inclusive), up to four nights' accommodation at a host property, and transfers between the host hotel and venue, if applicable.Source
What are the qualification criteria for ILTM Cannes Buyers?
To qualify, buyers must operate outbound to multiple markets across at least two continents, show evidence of recent luxury travel bookings with two direct property references made within the last 6 months, be an established player for at least 12 months, and be a senior decision maker.Source
What are the attendance rules for ILTM Cannes?
ILTM is an invitation-only event. All attendees are vetted and permitted at the discretion of the ILTM team. Admission is open to professionals and businesses involved in luxury travel and related industries. All visitors and exhibitors should dress in suitable business wear. No one under 16 years of age is permitted to attend.Source
What is the primary purpose of ILTM Cannes?
ILTM Cannes is the flagship event that brings together the industry’s most influential names in luxury travel to create new itineraries, conduct business, and build lifelong bonds. It is where the world of luxury travel comes alive to define its future.Source · Source
Who is the organizer of ILTM Cannes?
ILTM Cannes is organized by Reed Exhibitions Limited.Source
Who can attend ILTM Cannes?
ILTM Cannes is an invitation-only event for professional and business visitors and exhibitors who are involved in or have a direct connection or interest in luxury travel. All attendees are vetted and must be pre-registered.Source
What kind of activities can attendees expect at ILTM Cannes?
Attendees can expect high-quality pre-scheduled appointments, educational sessions, networking events, and parties over four days.Source
Meet WON during ILTM Cannes weekGet a free CX teardown before ILTM Cannes

Sources

  1. [1]https://www.iltm.com/cannes/en-gb.html · retrieved Oct 18, 2026
  2. [2]https://www.iltm.com/cannes/en-gb/about.html · retrieved Oct 18, 2026
  3. [3]https://www.iltm.com/cannes/en-gb/exhibit.html · retrieved Oct 18, 2026
  4. [4]https://www.iltm.com/cannes/en-gb/about/sustainability-charter.html · retrieved Oct 18, 2026
  5. [5]https://www.iltm.com/cannes/en-gb/exhibit/interested-in-exhibiting.html · retrieved Oct 18, 2026
  6. [6]https://www.iltm.com/cannes/en-gb/exhibit/prepare-to-exhibit.html · retrieved Oct 18, 2026
  7. [7]https://www.iltm.com/cannes/en-gb/attend/venue-and-travel.html · retrieved Oct 18, 2026
  8. [8]https://www.iltm.com/ · retrieved Oct 19, 2026
  9. [9]https://www.iltm.com/cannes/en-gb/help.html · retrieved Oct 19, 2026
  10. [10]https://www.iltm.com/cannes/en-gb/buyers/terms-and-conditions.html · retrieved Oct 19, 2026
  11. [11]https://www.iltm.com/cannes/en-gb/admissions-policy.html · retrieved Oct 19, 2026
  12. [12]https://www.iltm.com/cannes/en-gb/media.html · retrieved Oct 19, 2026

Details change. Confirm on the official site.