Trade show · Apr 21 to Apr 22, 2027

Retail Technology Show 2027

ExCeL London, London, United Kingdom

About Retail Technology Show

The Retail Technology Show 2027 is a key event for the retail and commerce industry, scheduled for April 21-22 at ExCeL London. It serves as a central hub for innovation, insights, and networking within the retail sector. The event aims to bring together leading retailers, consumer brands, and technology innovators to collaboratively explore the future of commerce and address current industry challenges. In 2026, the show was honored as the Best UK Trade Show at the AEO Excellence Awards, underscoring its significance and impact. [1][2]

For exhibitors, the show offers a unique opportunity to connect with senior decision-makers from top UK retailers and brands, including CEOs, MDs, and heads of various departments such as eCommerce, Technology, Payments, and Customer Experience. This direct access to influential leaders makes it an effective platform for showcasing innovations and fostering business growth. The event's focus on facilitating these critical connections highlights its value to the retail technology ecosystem. [4]

Key facts

Dates
Apr 21 to Apr 22, 2027
Venue
ExCeL London
Location
London, United Kingdom

Getting there

The Retail Technology Show 2027 will be held at ExCeL London, located at One Western Gateway, Royal Victoria Dock, London, E16 1XL. The venue can be accessed via Custom House station on the Elizabeth line and DLR. The exhibition hall operates from 09:00 to 17:00 on April 21st, 2027, and from 09:00 to 16:30 on April 22nd, 2027. [1][5][6]

For air travel, the Lufthansa Group is the official airline partner, offering exclusive discounted fares. These rates are available for flights with Lufthansa, SWISS, Austrian Airlines, Brussels Airlines, Eurowings, Edelweiss, and Discover, as well as transatlantic flights with Air Canada and United Airlines. Discounts apply for travel up to one week before and one week after the event. [6]

What to expect in 2027

  • Retail Media, AI & Data
  • Return to Growth
  • Retail Technology

Who attends

The Retail Technology Show is designed for retailers and consumer brands who possess decision-making authority. The event specifically targets professionals involved in making or influencing purchasing decisions across various departments, including IT, eCommerce, payments, marketing, loss prevention, finance, supply chain, profit protection, operations, HR, and security. Admission is free for retailers, brands, and hospitality professionals, but tech solution providers and students must purchase a pass. Individuals under 18 years of age are not permitted to attend. [3]

Why it matters

Attending the Retail Technology Show offers an opportunity to explore solutions across key retail technology domains, including AI, ecommerce, supply chain, customer experience, and store operations. It provides a platform for retailers and consumer brands to engage with technology providers to address their major challenges. The event facilitates connections with senior decision-makers from top UK retailers and brands. [1][4]

The Retail Technology Show was recognized as the Best UK Trade Show at the AEO Excellence Awards in 2026, highlighting its status as a significant industry event. Pre-registering is recommended to avoid queues and plan your visit effectively. [2][3]

WON's point of view

WON's take

  • Retail Technology Show offers a crucial environment for retail and consumer brands to engage directly with tech innovators, facilitating the discovery of solutions that can drive conversion, margin, and loyalty.
  • The event's focus on connecting senior decision-makers in IT, eCommerce, payments, and supply chain with cutting-edge technology aligns with the industry's need to redesign customer experience and operations, particularly with the integration of AI.
  • The emphasis on an interactive event app with AI-powered recommendations and networking tools indicates a forward-thinking approach to enhancing attendee experience and maximizing the value of participation for retail leaders.

Questions to ask

  • How effectively does the Retail Technology Show facilitate meaningful partnerships between retailers and tech solution providers that lead to measurable improvements in customer experience and operational efficiency?
  • What mechanisms are in place at the show to help retail leaders assess and adopt AI solutions that are specifically tailored to their unique storefront, merchandising, supply chain, and store operations challenges?
  • Beyond networking, how does the Retail Technology Show ensure that retail leaders leave with actionable strategies and tangible takeaways that can be immediately implemented to redesign their customer experience and operations with AI?
Meet WON during Retail Technology Show weekGet a free CX teardown before Retail Technology Show

Organizer & leadership

Organized by Nineteen Group.

Sponsors & exhibitors

In their words

“The Retail Technology Show has become the most important event in the marketing calendar... We keep coming back because it consistently delivers connections, insight and impact.”
Nicole Pearson, Toshibaretailtechnologyshow.com
“The Retail Technology Show was a brilliant experience... The atmosphere was fantastic, the team was excellent throughout, and we’d recommend the show to anyone in the retail tech space.”
Delia Goldsby, The Barcode Warehouseretailtechnologyshow.com
“Shows like this are critical... All of retail’s best brains are together for two days at the Retail Technology Show... It’s such a valuable opportunity to spend time with people that matter in retail.”
James Ussher-Smith, TPP Retailretailtechnologyshow.com
“RTS remains an important event, bringing together the right mix of retailers, partners and industry voices.”
Sarah Friswell, Red Antretailtechnologyshow.com
“This is our third year doing the show and this year has been fantastic... The quality of people has been great, with real interest and positive conversations... The leads and discussions have been stronger than ever. This show is buzzing!”
Jason Southern, Advantech-Auresretailtechnologyshow.com

Tickets & pricing

Check the official registration page for current ticket prices.

Check current prices with the organizer

Planning your visit

The Retail Technology Show 2027 will be held at ExCeL London, located at One Western Gateway, Royal Victoria Dock, London, E16 1XL. The venue can be accessed via Custom House station on the Elizabeth line and DLR. The exhibition hall operates from 09:00 to 17:00 on April 21st, 2027, and from 09:00 to 16:30 on April 22nd, 2027. [1][5][6]

For air travel, the Lufthansa Group is the official airline partner, offering exclusive discounted fares. These rates are available for flights with Lufthansa, SWISS, Austrian Airlines, Brussels Airlines, Eurowings, Edelweiss, and Discover, as well as transatlantic flights with Air Canada and United Airlines. Discounts apply for travel up to one week before and one week after the event. [6]

Same week

Also happening this week in London

Related

Related events

FAQ

What does a ticket to the Retail Technology Show include?
A ticket for the Retail Technology Show is valid for both days of the event, from April 21st to April 22nd, 2027. It provides access to the full conference program and all networking events, including The BIG Retail Party.Source
Do I need to register in advance for the Retail Technology Show?
While on-arrival registration is possible, it is strongly advised that all visitors pre-register to avoid queues and to allow for pre-planning of their day and desired events.Source
How can I get to ExCeL London for the event?
ExCeL London is located at Custom House, One Western Gateway, Royal Victoria Dock, London, E16 1XL. The venue is accessible via Custom House station on the Elizabeth line and DLR.Source · Source
Who is the Retail Technology Show for?
The Retail Technology Show is specifically tailored for retailers and consumer brands with decision-making power to meet vendors. It is free to attend for retailers, brands, and hospitality professionals. However, tech solution providers and students must purchase a pass. Children under 18 are not allowed.Source
Are there any travel discounts available for attendees?
Yes, the Lufthansa Group is the official airline partner and offers exclusive discounted fares for flights with their airlines (Lufthansa, SWISS, Austrian Airlines, Brussels Airlines, Eurowings, Edelweiss, Discover) and transatlantic flights with Air Canada and United Airlines. These discounted rates are available for travel up to one week before and one week after the event.Source
When and where is the Retail Technology Show 2027?
The Retail Technology Show 2027 will be held on April 21-22, 2027, at ExCeL London. On Wednesday, April 21st, the event runs from 09:00 - 17:00, and on Thursday, April 22nd, it runs from 09:00 - 16:30.Source · Source
Who is eligible to attend the Retail Technology Show?
The Retail Technology Show is specifically for retailers and consumer brands with decision-making power, designed for them to meet various vendors.Source
Is there a cost to attend the Retail Technology Show?
The show is free for retailers, brands, and hospitality professionals. However, tech solution providers and students are required to purchase a pass.Source
Are children allowed at the Retail Technology Show?
No, children under 18 years of age are not permitted to attend the show.Source
Can I register for the show on-site?
Yes, you can register on arrival, but pre-registration is strongly recommended to avoid queues and allow you to plan your visit.Source
Who sponsors the Retail Technology Show app?
The Retail Technology Show app is proudly sponsored by Zebra.Source
Meet WON during Retail Technology Show weekGet a free CX teardown before Retail Technology Show

Conference week guides

Sources

  1. [1]https://www.retailtechnologyshow.com/ · retrieved Oct 18, 2026
  2. [2]https://www.retailtechnologyshow.com/event-news · retrieved Oct 18, 2026
  3. [3]https://www.retailtechnologyshow.com/faq · retrieved Oct 18, 2026
  4. [4]https://www.retailtechnologyshow.com/exhibit · retrieved Oct 18, 2026
  5. [5]https://www.retailtechnologyshow.com/register-interest-2027 · retrieved Oct 18, 2026
  6. [6]https://www.retailtechnologyshow.com/venue-travel · retrieved Oct 18, 2026
  7. [7]https://www.retailtechnologyshow.com/visit · retrieved Oct 19, 2026
  8. [8]https://www.retailtechnologyshow.com/exhibit/who-attends · retrieved Oct 19, 2026
  9. [9]https://www.retailtechnologyshow.com/event-app/event-app-for-exhibitors · retrieved Oct 19, 2026
  10. [10]https://www.retailtechnologyshow.com/conference-programme-2026 · retrieved Oct 18, 2026
  11. [11]https://www.retailtechnologyshow.com/book-a-stand · retrieved Oct 18, 2026

Details change. Confirm on the official site.