What are the dates and location for Groceryshop 2027?

Groceryshop 2027 will be held from September 13 to September 15, 2027, at Mandalay Bay in Las Vegas.

Who is Groceryshop 2027 for?

Groceryshop 2027 is designed for grocery, CPG, and everyone competing for the everyday basket. This includes senior leaders from supermarkets, club boxes, c-stores, drug aisles, and CPG brands across food and beverage, beer, wine and spirits, household, and beauty categories, with 4,000 senior leaders from over 50 countries expected to attend.

What is the Meetup program?

The Meetup program offers sponsors guaranteed, pre-vetted 15-minute meetings with retail and brand decision-makers, arranged on a double opt-in basis. It's designed to generate high-quality leads and pipeline opportunities, with 90% of meetings leading to a follow-up and 93% rated as good or excellent.

What is the cost of attending Groceryshop 2027 for Retailers and Consumer Brands?

For Retailers and Consumer Brands, tickets are $1795. There is also a complimentary all-access ticket option for those who qualify for the Hosted Program, which includes $1,000 in travel reimbursement in exchange for participating in eight 15-minute 1-1 meetings with tech providers.

Will WiFi be available at the event?

WiFi will be provided for all attendees for basic internet browsing and email. However, exhibitors are strongly advised to order a dedicated hardline for their booths, as the attendee WiFi may be insufficient for product demonstrations.

Who typically attends Groceryshop?

Groceryshop brings together over 4,000 leaders, including senior executives from grocery, convenience, pharmacy, dollar, and club retail, as well as CPG brands, technology providers, and startups. It also attracts leaders from various product categories and over 50 countries.

When should I plan to arrive and depart for Groceryshop?

For Groceryshop, it is recommended to arrive on Monday and depart on Thursday.

Who is Groceryshop for?

Groceryshop is for grocery, CPG, and anyone competing for the everyday basket, including retailers and brands across various formats. It gathers 4,000 senior leaders from over 50 countries.

When and where will Groceryshop 2027 take place?

Groceryshop 2027 is scheduled for September 13-15, 2027, at Mandalay Bay in Las Vegas.

What kind of content and networking opportunities are available?

The event offers 3 days of fresh perspectives from 150+ influential leaders, access to nearly 400 innovative tech companies, and endless chances to connect with 4,000+ executives. It also features 30+ hours of content, thousands of matched Meetups, and exclusive social activities including the annual Groceryfest Beach Party.

What are the ticket prices for Groceryshop 2027?

Ticket prices vary by attendee type: Retailers and Consumer Brands pay $1795, Startup Retailers & Consumer Brands (Founders/Co-Founders/CEOs) pay $995, General Attendees pay $3495, Marketing Agencies pay $2495, Sponsor & Exhibitor tickets are $3495, and Startups tickets are $18. A complimentary all-access ticket plus $1,000 in travel reimbursement is available for qualifying Retailers and Consumer Brands.

When should I arrive and depart from Groceryshop?

For Groceryshop 2026, it was recommended to arrive on Monday, September 21 and depart on Thursday, September 24. Exhibitors should refer to the Exhibit Hall Move-In and Move-Out schedules and may consider arriving up to two days earlier or leaving later to manage materials.

Conference · Sep 13 to Sep 15, 2027

Groceryshop 2027

Mandalay Bay, Las Vegas, NV

Tickets & registration

About Groceryshop

Groceryshop is positioned as the cross-channel event for everyday retail, convening senior leaders from across the Americas, Europe, Asia, and MENA. The event encompasses a broad spectrum of retail segments, including traditional grocers, mass merchants, warehouse clubs, drug retailers, dollar stores, convenience and gas, pharmacy, and digital marketplaces. It also attracts consumer brands spanning food, beverage, beer, wine & spirits, pharmacy, pet, and household products, alongside technology partners focused on commerce, media, supply chain, and data, as well as agencies, consultancies, and investors who influence the category. Most attendees hold director-level positions or higher, ensuring that interactions are with key decision-makers. ^[13]^[14]

The 2026 agenda (indicating themes that likely persist) highlighted the pivotal role of technology, especially AI, in enhancing operational efficiencies and captivating shoppers to foster brand loyalty and increase volume. Discussions also centered on internal collaboration, organizational restructuring to achieve unified commerce, and the evolving landscape of retail media and alternative revenue streams. The content was structured to provide a balanced perspective, integrating new industry research with practical case studies from prominent global retailers and consumer brands. ^[15]

A notable feature of the event is the Test Kitchen, an interactive content format designed to showcase how practitioners are employing advanced technologies, including generative and agentic AI, to achieve tangible results. The event emphasizes fostering connections and facilitating decisions that will shape the retail industry's direction for the coming year. This includes relationships that extend beyond the conference, influencing office strategies and team roadmaps. ^[15]^[16]

Key facts

Dates: Sep 13 to Sep 15, 2027
Venue: Mandalay Bay
Speakers: 150
Location: Las Vegas, NV
Organizer: Shoptalk Commerce
Website: groceryshop.com/

Open the venue in Google Maps

Getting there

For Groceryshop 2026, attendees were recommended to arrive on Monday, September 21, and depart on Thursday, September 24. The event is held at Mandalay Bay in Las Vegas. The dress code is business or business casual; however, a light jacket is suggested due to the air-conditioned Exhibit Halls. WiFi is available for attendees for general internet use, but exhibitors are advised to secure a dedicated hardline for their booths. ^[9]^[11]

What to expect in 2027

Groceryshop 2027 is part of Shoptalk Innovation Week, which connects Groceryshop and Shoptalk Fall under a single community umbrella during the crucial end-of-year 2027 planning period. An additional $250 ticket provides access to both events. The event will bring together 4,000 leaders from more than 50 countries to address the future of consumer baskets. The focus will be on AI on the shelf and in the store, retail media across various retail segments (grocery, drug, mass, club), and optimizing the shopper journey across different formats. Attendees can expect exclusive research, real-world case studies, and working sessions led by industry operators. ^[7]

The event will convene over 150 leaders from every category, channel, and continent, facilitating 30,000+ pre-matched 1:1 meetings, with 70% of retailers and brands participating. Attendees will have full access to content sessions, networking opportunities, tech showcases, and parties, along with curated one-to-one meetings via the Meetup program and a personal concierge service. Meals, including breakfast, lunch, and refreshments, will be provided daily, and the event will feature an "epic party" with past headline acts like Flo Rida, Busta Rhymes, Nelly, and Ludacris. There will also be exclusive Retailer and Consumer Brand Events, such as Tabletalks, Industry Night, and VIP Networking Dinners, as well as group discounts and VIP access to events. ^[13]^[7]

Grocery
Ecommerce

Who attends

Groceryshop convenes senior leaders from every retailer in everyday retail and every brand on the everyday shelf, drawing participants from across the Americas, Europe, Asia, and MENA. The diverse attendee base includes traditional grocers, mass merchants, warehouse clubs, drug retailers, dollar stores, convenience and gas operators, pharmacy representatives, and digital marketplaces. Additionally, consumer brands from various categories such as food, beverage, beer, wine & spirits, pharmacy, pet, and household products are present. The event also attracts technology partners specializing in commerce, media, supply chain, and data, alongside agencies, consultancies, and investors who are instrumental in shaping the category. ^[14]

The audience is primarily senior-level, with most attendees holding director-level positions or above, ensuring that every interaction and meeting is with a decision-maker. Over 1,300 retailers and consumer brands are confirmed to attend, with one in three attendees being C-suite executives. Notable confirmed attending companies include Kroger, Walmart, Costco, BJ's, Target, Aldi, Ahold Delhaize, Albertsons, Amazon, Instacart, DoorDash, CVS, Walgreens, 7-Eleven, Dollar General, Mars, Danone, Liquid Death, and Mercado Libre. ^[14]^[18]

Why it matters

Groceryshop serves as a critical platform for leaders in the retail and consumer goods sectors to engage with "the forces reshaping every store and shelf in everyday retail." The agenda emphasizes key trends such as the application of AI on the shelf and in the store, the dynamics of retail media across various retail formats (grocery, drug, mass, club), and a comprehensive understanding of the shopper journey across different channels. The event provides unique opportunities through exclusive research, real-world case studies, and practical working sessions led by active operators. ^[7]

The event is designed to facilitate connections and strategic discussions, with over 150 leaders from diverse categories, channels, and continents shaping the conversations. A core component of Groceryshop is its extensive Meetup program, which orchestrates over 30,000 pre-matched 1:1 meetings. This program sees 70% participation from attending retailers and brands, making it the world's largest and most effective cross-channel meetings initiative in everyday retail. This environment ensures that connections made at the event contribute directly to future strategies, team roadmaps, and business decisions. ^[13]^[16]^[7]

Attendees gain comprehensive access to all content sessions, networking opportunities, and technology showcases. The event also includes an 'epic party' and exclusive retailer and consumer brand events such as Tabletalks, Industry Night, and VIP Networking Dinners. Additional benefits like curated one-to-one meetings, a personal concierge service to optimize the onsite experience, and group discounts further enhance the value proposition for senior leaders seeking actionable insights and strategic partnerships. ^[13]

WON's point of view

WON's take

AI is the top topic for retailers and brands, with focus shifting from experimentation to practical, agentic applications to drive efficiencies, improve shopping experiences, and boost loyalty.
Retail media continues to be a critical area, expanding across various channels and offering new revenue streams that require careful measurement and strategy.
The event is a key platform for high-level networking, facilitating thousands of pre-matched 1:1 meetings with decision-makers from a diverse range of retailers, brands, and technology providers.
The integration of Groceryshop and Shoptalk Fall into 'Shoptalk Innovation Week' highlights the increasing convergence of retail sectors and the importance of cross-category strategies.

Questions to ask

How can brands and retailers best leverage AI and retail media insights from the event to redesign customer experience and operations for improved conversion and margin in their specific context?
What specific strategies or partnerships emerged from the 30,000+ facilitated meetings that could accelerate the adoption of new technologies or business models?
Beyond the high-level discussions, what are the concrete operational challenges and solutions presented at Groceryshop that can directly impact supply chain and storefront efficiency?

Meet WON during Groceryshop week Get a free CX teardown before Groceryshop

1 speakers

Notable speakers

Chris Rogers
CEO, Instacart
Source

Organizer & leadership

Organized by Shoptalk Commerce.

Sponsors & exhibitors

In their words

“I believe that AI is going to transform grocery more than any other technology shift to date.”

Chris Rogers, CEO, Instacartgroceryshop.com

“it's up to us to make sure that the absolute best agentic experiences are on our own channels.”

Chris Rogers, CEO, Instacartgroceryshop.com

“AI is not going to make every single decision for you, but it's going to make it easier for you to make decisions,”

Andy Fang, Co-Founder, DoorDashgroceryshop.com

“Shopping baskets in grocery, convenience, dollar and drug channels are being reshaped at once - by AI, GLP-1, and retail media. Leaders rarely get the chance to compare notes with a peer solving the same problem in a different channel or country. That's what Groceryshop is built for - zeroing in on the decisions leaders must make right now to cut costs, grow market share, expand margins, deliver standout shopping experiences, and finalize their strategy for 2027.”

Rocquan Lucas, VP of Content, Groceryshopgroceryshop.com

Tickets & pricing

Retailers and Consumer BrandsUSD 1,795
Startup Retailers & Consumer Brands (Founders/Co-Founders/CEOs)USD 995
General AttendeesUSD 3,495
Marketing AgencyUSD 2,495
Sponsor & ExhibitorUSD 3,495
StartupsUSD 1,895

Check current prices with the organizer

By the numbers

4,000
Leaders source: 50+
Countries source: 150+
Leaders on stage source: 30,000+
Pre-matched 1:1 meetings source: 70%
Retailers and brands taking part in meetings source

Groceryshop 2026 · Sep 22 to Sep 24, 2026

Prior-edition recap

Groceryshop 2026 took place from Tuesday, September 22, to Thursday, September 24, at Mandalay Bay in Las Vegas. The agenda for 2026 highlighted key themes such as the role of technology, particularly AI, in unlocking efficiencies, strategies to captivate shoppers and drive loyalty, the importance of internal collaboration for unified commerce, and the future of retail media and alternative revenue streams. The content balanced new research with practical case studies, and a new interactive format called Test Kitchen showcased how practitioners use advanced AI like generative and agentic AI to achieve results. ^[15]^[17]

The event included prominent speakers like Jennifer Garner, co-founder of Once Upon a Farm, among over 150 confirmed speakers. Timbaland headlined Groceryshop’s Beach Party. Groceryshop 2026 brought together over 4,000 retail professionals, with one in three being C-suite executives, from over 50 countries, focusing on real operator experience. The Meetup program facilitated more than 30,000 co-matched business meetings during the event. ^[10]

Planning your visit

From X and LinkedIn

From the show

Progressive Grocer @pgrocer
Oct 7, 2026
Centric Software's Reid Swanson laid out the good, the bad and the difficult with private label during a presentation at recent Groceryshop: https://t.co/P2CR32KT2w #grocerynews #groceryshop https://t.co/gRzOBU5kz8
View post
Progressive Grocer @pgrocer
Oct 6, 2026
From agentic AI to consumer data and the evolution of value, Groceryshop brought some of the most important topics in grocery to the forefront: https://t.co/xTo9iRoaUG #groceryshop #grocerynews
View post
Progressive Grocer @pgrocer
Oct 5, 2026
Conversations at Groceryshop revealed how brands can and should rethink product discovery to earn a place in AI-enabled recommendations: https://t.co/CPbA2s9Dvf #groceryshop #grocerynews
View post
DataWeave @dataweavein
Sep 11, 2026
⏳Less than two weeks to @Groceryshop 2026.We'll be at Booth #1820, talking pricing, assortment, AI visibility, digital shelf execution and sales impact. Going to Las Vegas? Book time with us: https://t.co/0VxyEP7peE #groceryshop https://t.co/rcV0J9AGGZ
View post
Coresight Research @CoresightNews
Sep 11, 2026
Eight startups. One Groceryshop Startup Pitch competition. These companies are tackling some of grocery retail's biggest challenges. Which ones should you be watching? Access this report for free. #GroceryRetail #RetailTechnology #Groceryshop https://t.co/bmZggjKUyU
View post

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FAQ

What are the dates and location for Groceryshop 2027?: Groceryshop 2027 will be held from September 13 to September 15, 2027, at Mandalay Bay in Las Vegas.Source
Who is Groceryshop 2027 for?: Groceryshop 2027 is designed for grocery, CPG, and everyone competing for the everyday basket. This includes senior leaders from supermarkets, club boxes, c-stores, drug aisles, and CPG brands across food and beverage, beer, wine and spirits, household, and beauty categories, with 4,000 senior leaders from over 50 countries expected to attend.Source
What is the Meetup program?: The Meetup program offers sponsors guaranteed, pre-vetted 15-minute meetings with retail and brand decision-makers, arranged on a double opt-in basis. It's designed to generate high-quality leads and pipeline opportunities, with 90% of meetings leading to a follow-up and 93% rated as good or excellent.Source
What is the cost of attending Groceryshop 2027 for Retailers and Consumer Brands?: For Retailers and Consumer Brands, tickets are $1795. There is also a complimentary all-access ticket option for those who qualify for the Hosted Program, which includes $1,000 in travel reimbursement in exchange for participating in eight 15-minute 1-1 meetings with tech providers.Source
Will WiFi be available at the event?: WiFi will be provided for all attendees for basic internet browsing and email. However, exhibitors are strongly advised to order a dedicated hardline for their booths, as the attendee WiFi may be insufficient for product demonstrations.Source
Who typically attends Groceryshop?: Groceryshop brings together over 4,000 leaders, including senior executives from grocery, convenience, pharmacy, dollar, and club retail, as well as CPG brands, technology providers, and startups. It also attracts leaders from various product categories and over 50 countries.Source · Source · Source
When should I plan to arrive and depart for Groceryshop?: For Groceryshop, it is recommended to arrive on Monday and depart on Thursday.Source
Who is Groceryshop for?: Groceryshop is for grocery, CPG, and anyone competing for the everyday basket, including retailers and brands across various formats. It gathers 4,000 senior leaders from over 50 countries.Source
When and where will Groceryshop 2027 take place?: Groceryshop 2027 is scheduled for September 13-15, 2027, at Mandalay Bay in Las Vegas.Source
What kind of content and networking opportunities are available?: The event offers 3 days of fresh perspectives from 150+ influential leaders, access to nearly 400 innovative tech companies, and endless chances to connect with 4,000+ executives. It also features 30+ hours of content, thousands of matched Meetups, and exclusive social activities including the annual Groceryfest Beach Party.Source · Source
What are the ticket prices for Groceryshop 2027?: Ticket prices vary by attendee type: Retailers and Consumer Brands pay $1795, Startup Retailers & Consumer Brands (Founders/Co-Founders/CEOs) pay $995, General Attendees pay $3495, Marketing Agencies pay $2495, Sponsor & Exhibitor tickets are $3495, and Startups tickets are $18. A complimentary all-access ticket plus $1,000 in travel reimbursement is available for qualifying Retailers and Consumer Brands.Source
When should I arrive and depart from Groceryshop?: For Groceryshop 2026, it was recommended to arrive on Monday, September 21 and depart on Thursday, September 24. Exhibitors should refer to the Exhibit Hall Move-In and Move-Out schedules and may consider arriving up to two days earlier or leaving later to manage materials.Source